a closeup of Shelley from a Swedish-language
Charlie perfume ad, 1980
Shelley knew very well that "Charlie Makes You A Star" because Charlie by Revlon made her a star, a superstar model, a Supermodel. And all over the world, her fabulous image, her effervescent smile and her long-legged stride was recognized and emulated. From the US to Europe, from Africa to Asia, Shelley was known as THE Charlie Girl and was celebrated for her independence and utter fabulousness. Shelley's "You're The Star" Charlie ads appeared in Sweden in 1980. The ad promoted the latest Charlie cosmetics and Charlie perfume discounts. The text reads as follows:
Special offer
October-November*
*while supplies last.
Charlie makes you a star!
Come on in, take a look and enjoy yourself!
Autumn colors, which are also for sale
at a special price.
perfume
H&M
Charlie Nail Polish 18.90
Charlie Lipstick 24.90
Charlie Lip Gloss 26.90
Charlie Blush 24.90
Charlie Eyeshadow 24.90
also try Charlie Eau de Cologne 10 ml
for just 24.90! (worth 37.50)
Shelley in a Swedish-language Charlie perfume ad, 1980