a closeup of Shelley
from a spread on the Montgomery Ward
Spring and Summer 1971 catalog
Shelley appeared in many catalogs throughout her modeling career, from the late '60s to the late '70s. Mail-order catalogs were at the height of its popularity at the time. They were big-book size publications that contained a list and pictures of the general merchandise from, usually, a department store that were available for purchase and delivery straight to the homes of their customers. Everything from homeware to toys were featured in these catalogs... as well as garments and the latest fashion pieces. Shelley appeared in many spreads throughout the Montgomery Ward Spring and Summer 1971 catalog.
Shelley in a spread for the Montgomery Ward
Spring and Summer 1971 catalog
In the spread called "Now Looks At Wards... For The Way You Want To Live Today," she wore an outfit that was just right for the women of the new decade, the 1970s... practical, stylish and versatile. She wore The Long Shirt Jacket ensemble which was made up of a long jacket, a matching skirt and a complementing printed blouse. She wore the herringbone print jersey blouse (which had bracelet-length sleeves, polyester-nylon buttons, and a convertible collar) over a modified "A" skirt (which had a band-free waist, a back zipper, and came with a reptile-look belt). She topped them off with the button front shirt style jacket (which had a convertible collar and two large pockets). She finished her look with low-heeled buckled pumps, a matching daytime shoulder bag, and earrings that color-matched her blouse. With her hair tied back, Shelley looked fabulous and 1970s chic.
closeups of Shelley
from a spread on the Montgomery Ward
Spring and Summer 1971 catalog