In 1980, Shelley appeared in a newspaper ad for Charlie that promoted the Charlie Packs. It was a pair of lightweight bags made from parachute cloth... in tan and with chocolate trim. Makeup could be stashed into the small cosmetics bag (which contained a free 4 oz. bottle of Charlie concentrated perfume spray). The small bag could be packed into the grand-sized tote bag that could be slung over the shoulder. Both were available for only $10.00 for any $5.00 purchase from the Charlie Collection. The ad was also a promo for Charlie's New Color Expressions - FOR THE EYES... fresh, fresh eyecolor creme, FOR THE FACE... light creamy makeup, FOR THE LIPS... extra rich lipsticks, FOR THE CHEEKS... blushiest blush, and FOR THE CHARLIE GIRL IN EVERY WOMAN... Charlie spray cologne. An artwork of Shelley as her usual fabulous Charlie Girl self appeared in the ad.
