Shelley was THE quintessential Charlie Girl and appeared in many, many ads for the brand. In 1982, she appeared in a newspaper ad for Charlie called the "All Aboard The Charlie Express" which was a promo tie-up with American Express for Mother's Day that year. To join, all anyone had to do was register at any Macy's Cosmetic Department counter (no purchase necessary) to get a chance to win a fabulous 15-day trip for two (for their mom or for themselves) to a faraway place of their choice along with pocket money. The promo also offered customers a chance to purchase the "Charlie Steamer Trunk," which contained six eye shadows, two blushers, two lipsticks, two lip-glosses, one double-tip eye-shadow applicator and a 6 oz. champagne bottle filled Charlie cologne... for only $10.00 with any $5.00 purchase from the Charlie collection. And Shelley was gorgeous in the fabulous ad.