In the 1970s, after finishing her schooling, Shelley signed on full-time at her modeling agency, Ford Models Inc. She eventually became one of the highest-paid Supermodels of the era. She modeled clothes, cosmetics, bath products, furs – almost everything. She reached the very top of her profession. When asked how she did it, Shelley's deduced, "I was a success because I was hard-working, professional, bright. I looked at the business and identified the markets. I knew the key was that they always wanted someone new. I decided to hit one market one year, then cut my hair and hit another. Then let it grow and hit television. I thought it through. The game plan can apply to any business, but especially to one where you're the product. You just have to become objective about yourself."
Saturday, July 5, 2025
Make A Fashion Smash
a closeup of Shelley
from a leaflet for Malina yarns, 1972
Shelley appeared on a leaflet
for Malina yarns, 1972
In 1972, Shelley appeared on a leaflet for Malina yarns. Malina Company Inc. was a company that produced quality yarn for knitting. Aside from the yarn, Malina came up with leaflets that showcased what could be created with their product. In 1972, Shelley appeared on the cover of Malina leaflet 300 which stated, "MAKE A FASHION SMASH ... with new designs created exclusively in a new Malina blend of polyester and acrylic hand knitting yarn." On the cover, she wore the "3-piece fashion wow" - made up of a "skort" (a skirt and shorts combo) and a scarf - over dark-colored body stockings. And as always, Shelley looked Supermodel fabulous. (For more, check out: Knit Your Own)
pics of Shelley
wearing the "skort" and scarf combo
made with Malina yarns, 1972