Shelley was THE quintessential Charlie Girl and was Revlon Charlie's image model from 1976 to 1982. Charlie was one of the first mega-successful American lifestyle brands in the world. In 1980, she appeared in a newspaper ad for Charlie called "Thrice As Nice." It was a promo for Charlie's latest trio of color expressions for the eyes, cheeks, lips and nails. It was a collection of three different color-coordinated makeup sets for all the expressions of every woman. Quiet and mellow earth tones for a casual feel. Sophisticated up-beat and off-beat colorings for a smart feel. A heady night-inspired violet color palette for a glamorous feel. The ad also promoted the "Lightweight Pack-Away-Packs," a pair of lightweight bags for the girl on the go - a petite cosmetics pack with a 4 oz. bottle of Charlie perfume inside and a grand-sized bag to sling over the shoulder... both for only $10.00 for any $5.00 purchase from the Charlie Collection. And Shelley was her usual fabulous Charlie self in the ad, of course.
