Shelley was THE quintessential Charlie Girl and appeared in many, many ads for the brand. In 1976, she was hand-picked to represent the Revlon Charlie brand, as she was the embodiment the brand's ideal – gorgeous, sexy and young. In 1977, she appeared in a newspaper ad for Charlie promoting "Charlie's Put-Ons." It was a promo that offered customers a chance to purchase the Charlie T-Shirt and Scarf combo (valued at $20) for just $6.00 with any $5.00 or more purchase from the Charlie collection. The light blue T-shirt came in sizes small, medium and large and had the Charlie logo in deep blue printed on the left sleeve. The long, lean scarf had blue, yellow and white stripes. Of course, Shelley looked just fabulous wearing both of them. The ad also promoted a contest that had the Motobecane motorized bicycle (which was featured in the movie The Deep) as grand prize. Details on how to join the contest and win the Charlie and Motobecane giveaway could be obtained at the Charlie counter.

