Sunday, March 6, 2022

Big Time Charlie

a closeup of Shelley from a promo pic
for Charlie perfume, 1976

Shelley was THE quintessential Charlie Girl and appeared in many, many ads for the brand. In 1976, she appeared in a newspaper ad for Charlie called "Big Time Charlie!" It was a promo that offered customers a chance to purchase a full 3 1/2 ounce bottle of Charlie perfume worth $9.00 for just $3.00. With any $5.00 purchase from the Charlie Collection by Revlon, anyone could avail of the special offer. And everyone wanted to get the chance to be just like THE Charlie Girl.

Shelley in a newspaper ad for Charlie perfume, 1976