Shelley was THE Charlie perfume Girl from 1976 to 1982. She was dubbed as THE quintessential Charlie Girl because she was the embodiment of the brand's ideal - gorgeous, sexy, young... as well as independent, confident and loving every minute of it. The phenomenal success of the brand was due in part to Shelley's unforgettable image. In 1980, Shelley appeared in a Charlie ad dubbed "Express Your Sentiments With a Gift of Fragrance from Charlie by Revlon." It was a promo for the Charlie En Route Cosmetics Case. The case was ideal for women on the go, for those short or long trips anywhere. The case was available for just $8.50 with any $5.00 purchase from the Charlie Collection. The case included Charlie Dusting Powder and a Charlie Perfume spray. And Charlie Girl Shelley appeared in the ad, Charlie-Girl gorgeous, as always.

