Saturday, December 19, 2020

Leonard 1974

a closeup of Shelley 
from an ad for Leonard Fashion Paris, 1974
 
Shelley appeared in an ad for Leonard Fashion Paris in 1974. The company was started in 1958 by Jacques Leonard and Daniel Tribouillard, an artist who wanted their brand to be different kind of haute couture. He launched a new process for fabric printing in 1960 and was hailed around the world. The company became known for their original floral prints. In 1968, Tribouillard came up with their first collection of printed silk jersey dresses that emphasized the lightness of the fabric. In the 1970s, the company created its own distribution network as well as diversified by creating perfumes, ties, silk scarves, etc.
 
Shelley in an ad for Leonard Paris, 1974