Saturday, October 28, 2023

MOD Dress

a closeup of Shelley from a pic
for Simplicity The Fashion Magazine
for Women Who Sew, the spring 1966 issue

Simplicity The Fashion Magazine for Women Who Sew was a booklet the Simplicity Pattern Company came out with to showcase their latest patterns. The Simplicity Pattern Company had been manufacturing sewing patterns since 1927, giving fashionistas on a budget and sewing aficionados the ability to create clothes in a reliable manner. The booklet featured the latest patterns Simplicity had come up with at the time. It also showed readers what they could do with them and how to play around with them by using fabrics and trims to personalize the fashion must-haves featured in it.

Shelley in a spread
for Simplicity The Fashion Magazine
for Women Who Sew, the spring 1966 issue

In 1966, Shelley appeared on the pages of Simplicity The Fashion Magazine for Women Who Sew, in the spring 1966 issue. In the spread called "The MOD-ified Modern Miss," Shelley wore a dress with a touch of smocking but with a 1960s MOD twist. Simplicity Pattern 6299 was a one-piece dress with simulated smocking. It was a knee-length dress that was gathered to a yoke, had a high round neckline, contrasting collar, long set-in sleeves that gathered to buttoned cuffs and a back zipper. An "Op" (optical illusion inspired) dotted blue voile fabric was recommended for a touch of MOD. Matching hose and low-heeled Mary Janes finished her look. With her hair styled in a bouffant, Shelley looked every inch the modern MOD young miss of the 1960s.

a pic of Shelley from a spread
for Simplicity The Fashion Magazine
for Women Who Sew, the spring 1966 issue