Shelley was THE Charlie perfume girl from 1976 to 1982. She was dubbed as THE quintessential Charlie Girl because she was the embodiment of the brand's ideal - gorgeous, sexy, young... as well as independent, confident and loving every minute of it. In 1981, she appeared in an ad promoting Charlie Country's California Vacation Sweepstakes. Participants could win a free vacation trip for two to Los Angeles. It was a 7-Day/6-night trip that included air fare (to-and-fro), hotel accommodations, various tours and sightseeing visits, as well as a Charlie cosmetics and fragrance wardrobe that was valued at $100.00. The ad also promoted The Charlie Art Collection, which was available for only $10.00 with any purchase from the Charlie collection. The Charlie Art Collection was a glamorous cosmetic kit containing 12 colors for the eyes, cheeks, lips and nails... plus a bottle of Charlie perfume spray. The kit also contained a LeRoy Neiman Cityscape Artwork (which he named "Spring Blooms in Charlie Country") ready for framing. And whether in pictures or in Mr. Neiman's artwork, Charlie Girl Shelley was Charlie-Girl fabulous as always.
