Saturday, February 3, 2024

The Craft Craze 3

a closeup of Shelley from a spread
on Simplicity Young Ideas Catalog's
Fall-Winter 1972 issue

Shelley appeared on many Simplicity pattern catalogs, brochures and packaging during the 1960s and 1970s. The Simplicity Pattern Company is the leading manufacturer of sewing patterns and sewing pattern guides which are distributed throughout the world. They have been manufacturing sewing patterns since 1927 and have allowed fashionistas on a budget and sewing aficionados to create clothes in a reliable manner. Shelley appeared in Simplicity Young Ideas Catalog's Fall-Winter 1972 issue.

Shelley  in a spread
on Simplicity Young Ideas Catalog's
Fall-Winter 1972 issue

In the issue, Shelley appeared in the spread called "The Craft Craze... Work It Out." It featured patterns for fashion accessories that readers could crochet themselves and add to their present wardrobe. Shelley modeled pieces from Simplicity pattern numbers 9700 and 9695 (Check out: The Craft Craze 2) Shelley also modeled a piece from Simplicity pattern number 5174 which contained crochet instructions for a pullover top and a shoulder bag - accessories for any fashionista in the early '70s. Shelley modeled a variation of the pullover top. She also modeled pieces from Simplicity pattern number 5175 which contained crochet instructions for three pullover tops. She modeled the short striped sleeveless top with a ribbed midriff, the cap sleeved top with a ribbed midriff, and the the long sleeveless top with contrasting edging and a heart-shaped pocket. And Shelley looked fab in all of the pieces.

closeups of Shelley from a spread
on Simplicity Young Ideas Catalog's
Fall-Winter 1972 issue