Sunday, November 3, 2019

A Taste for Life

Shelley in a promo pic for Charlie perfume, 1979

Shelley was THE quintessential Charlie Girl and appeared in many, many ads for the brand. In 1979, she appeared in a newspaper ad for Charlie called "A Taste for Life." It was a promo that offered customers a cone of Baskin Robbins ice cream for every $3.00 purchase of Charlie cosmetics or fragrances, because Charlie was "sparkling, fun as well as functioning." The offer was good while supplies lasted.

Shelley in a newspaper ad for Charlie perfume and cosmetics, 1979