Saturday, January 20, 2024

Look Great In '75 G

a closeup of Shelley
from a spread on the JCPenney
Fall And Winter 1975 catalog

Shelley appeared on many spreads for many catalogs from the late '60s to the mid-'70s. Mail-order catalogs were at the height of its popularity at the time. They were big-book size publications that contained a list of general merchandise from, usually, a department store that were available for purchase and delivery straight to the homes of consumers. Everything from homeware to toys were featured in these catalogs... as well as garments and the latest fashion pieces. Many Supermodels - like Cheryl Tiegs, Beverly Johnson, Patti Hansen and Shelley Smith, just to name a few - appeared in the most popular catalogs of the era. Many models who eventually became actresses also appeared in these catalogs - like Veronica Hamel, Erin Grey, Kim Basinger and Pam Dawber.

Shelley was featured
in a spread for the JCPenney
Fall And Winter 1975 catalog

Shelley appeared on many spreads throughout the JCPenney Fall and Winter 1975 catalog. In the section called "Today's Body Suits... The Keynote Is Texture," she modeled a couple of body suits that could easily be incorporated into any woman's wardrobe for a quick update. Body suits were very popular in the 1970s. It could be worn on its own (with a pair of leotards) or with a skirt, jeans or slacks. It was popular because it never rode up and stayed in place. She wore the Rib-Knit Body Suit in yellow. It had a slipover styling, a scoop neck, long sleeves, snap crotch and elasticized legs. She also wore the Turtleneck Body Suit in burgundy. It had a back zipper, long sleeves, snap crotch and elasticized legs. Shelley looked chic and fabulous in both.

a closeup of Shelley
from a spread on the JCPenney
Fall And Winter 1975 catalog