Saturday, August 24, 2024

The Soft Touch 3

closeups of Shelley
from a spread on the JCPenney
Spring and Summer 1975 catalog

Shelley appeared in many catalogs throughout her modeling career, from the late '60s to the late '70s. Mail-order catalogs were at the height of its popularity at the time. They were big-book size publications that contained a list and pictures of the general merchandise from, usually, a department store that were available for purchase and delivery straight to the homes of their customers. Everything from homeware to toys were featured in these catalogs... as well as garments and the latest fashion pieces. Shelley appeared in many spreads throughout the JCPenney Spring and Summer 1975 catalog.

Shelley in a spread for the JCPenney
Spring and Summer 1975 catalog

In the spread called "The Soft Touch," Shelley wore finely-tailored polished chino-look separates that paired up smartly with a pretty batik-patterned knit T-top. She wore the Finely Tailored Classic Separates jacket and pants ensemble. She wore The Bush-Style Jacket top (which had a front yoke, a top center band, a button-front styling, mock turn-back cuffs, a straight bottom hem and front flap-style pockets) over The Flare-Leg Pants (which had a top-stitched contoured waistband and a fly-front zipper with an extended tab-and-inside hook-and-eye closure). She finished her look with a chic Canvas Hat, the Comfortable Sling-Back Shoes, and the Bangle Bracelet Watch. She also wore the Pretty Batik-Print T-Top (which had short sleeves, was in a slipover style and had a straight bottom hem) over The Cuffed Shorts (which had a figure-conforming contoured waistband and a fly-front zipper with an extended tab-and-inside hook-and-eye closure). She finished her look with the matching Tote Bag. And in both outfits, Shelley looked tailored and polished yet soft and summer fabulous.

closeups of Shelley
from a spread on the JCPenney
Spring and Summer 1975 catalog