a closeup of Shelley from a 1982 Charlie perfume ad
Shelley became THE Charlie Girl in 1976 and was the embodiment of the brand's ideal - gorgeous, sexy and youthful at any age. Revlon Charlie was the first affordable "lifestyle" scent to become a no. 1 best-seller in the entire world. It was the first brand to be marketed to the woman herself (instead of a means to catch a man). Shelley's Charlie Girl image was that of the ideal liberated woman - independent, confident, gorgeous and fabulous. And that image resonated throughout the entire world.
Shelley in a 1982 Charlie perfume ad
