Shelley in one of the versions of the Charlie perfume ad, 1979
Shelley was THE quintessential Charlie Girl. She embodied the ideals of Revlon's most successful brand. She was gorgeous, sexy, young, as well as bright, independent and confident. The brand was launched in 1973; and Shelley took over as model/spokesperson in 1976 and was an instant hit. Her image catapulted the brand, as well as herself, to worldwide success and recognition. She became one of the superstar models of the 1970s, a genuine Supermodel.
Shelley in a spread for Flare, 2009
In 2009, Flare mag looked back at their first-ever issue (September 1979) and dissected it - from its new name to the features contained in that particular issue. Included was Charlie by Revlon and, of course, Shelley, the brand's image model at the time. The mag acknowledged Shelley's iconic turn as THE Charlie Girl, saying she "personified the brazen, independent, career-oriented, modern woman," a new and groundbreaking idea at the time. Shelley was the glamorized version of women's lib and she inspired countless women (and men) around the world. Everyone, from little girls to grand old dames, wanted to be a Charlie Girl - gorgeous, sexy, confident, independent and happy to be all that.
details about Shelley THE Charlie Girl in a spread for Flare, 2009
