Monday, October 4, 2021

New Jumpers

a closeup of Shelley from a spread
on Simplicity Fashion News, August 1972

Simplicity Fashion News was a monthly pamphlet Simplicity came out with to showcase their latest patterns. The Simplicity Pattern Company had been manufacturing sewing patterns since 1927 and had allowed fashionistas on a budget and sewing aficionados to create clothes in a reliable manner. Aside from the pamphlets, they came out with books, magazines and pattern packages.

a closeup of Shelley from a spread
on Simplicity Fashion News, August 1972

Shelley appeared on the pages of Simplicity Fashion News, the August 1972 issue. In the spread called "What's New... New Jumpers to Sew Right Now", she modeled patterns 9178 - a blouse with a bow-tied collar, 5154 - a sunny yellow jumper, 5148 - a super-shirt that included a bow tie and 5146 - a jumper in two lengths with a bib-like front or jewel neckline. And Shelley looked fresh and new in both fabulous '70s jumpers.

Shelley in a spread for Simplicity Fashion News, August 1972