Friday, April 7, 2023

Well Put Together

a closeup of Shelley from a spread
in Simplicity Fashion News, April 1970

Simplicity Fashion News was a monthly pamphlet Simplicity came out with to showcase their latest patterns. The Simplicity Pattern Company had been manufacturing sewing patterns since 1927 and had allowed fashionistas on a budget and sewing aficionados to create clothes in a reliable manner. Aside from the pamphlets, they came out with books, magazines and pattern packages. Shelley appeared on the pages of Simplicity Fashion News, the April 1970 issue. In the spread called "How Fashion Treats The Generation Gap: It's How You Put Yourself Together," she wore pattern no. 8728, a tunic and pants ensemble. The tunic was top-stitched with a front button closing, shirt-type collar, set-in sleeves, pleated patch pockets with button trim and shoulder tabs that were fastened with buttons. The pants with self cuffs had a side zipper and a waistband. A complementing belt and matching loafers finished her look. A watch, a pair of sunglasses and a scarf tied around her ponytail accessorized her look. Ane Shelley looked so well put together and utterly fabulous.

Shelley in a spread
for Simplicity Fashion News, April 1970