Sunday, October 23, 2016

Individualist's Approach

a closeup of Shelley from a 1977 ad for Utah Tailoring

Shelley appeared in an ad for Utah Tailoring in 1977. Utah Tailoring Mills was a company that made custom-fitted fashions for their clients. Representatives would meet with clients, show them samples and take their measurements; so each piece was individually-fitted to each client's specific size. It was "The Individualist's Approach to Fashion". The average price for one dress ranged from $400 to $500 in the 1970s.

Shelley in a 1977 ad for Utah tailoring