Saturday, March 30, 2024

More Charlie Art Collection

pics of Shelley for Charlie perfume, 1981

Shelley was THE Charlie perfume girl from 1976 to 1982. She was dubbed as THE quintessential Charlie Girl because she was the embodiment of the brand's ideal - gorgeous, sexy, young... as well as independent, confident and loving every minute of it. In 1981, she appeared in an ad for Charlie called "Spring Blooms in Charlie Country... and with any purchase, the Charlie Art Collection, just 10.00." The promo offered customers a chance to purchase The Charlie Art Collection for only $10.00 with any purchase from the Charlie collection. The Charlie Art Collection was a glamorous cosmetic kit containing 12 colors for the eyes, cheeks, lips and nails... plus a bottle of Charlie perfume spray. The kit also contained a LeRoy Neiman Cityscape Artwork (which he named "Spring Blooms in Charlie Country") ready for framing. The ad was also a promo for The Charlie Country Collection, the latest Charlie cosmetics and perfume line (priced between $6.00 to $15.00) with the packaging designed by the renowned artist LeRoy Neiman himself. And even in Mr. Neiman's artwork, Charlie Girl Shelley was Charlie-Girl fabulous as always.

an artwork of THE Charlie Girl Shelley 
by LeRoy Neiman in a newspaper ad
for Charlie perfume and cosmetics, 1981