Saturday, June 20, 2015

Bergdorf Goodman Ad

Shelley in an ad for Bergdorf Goodman

In 1974, Shelley appeared in an ad for Bergdorf Goodman, a  world-renowned luxury goods department store based on Fifth Avenue, Midtown Manhattan, New York City. She modeled a made-to-order beige fur seal cape designed by Bergdorf's resident designer, Emeric Partos, for the store's fur salon. Fur was a fashion staple in every best-dressed woman wardrode for decades until the 1980s and 1990s when anti-fur campaigns began to gain ground. Campaigns and boycotts against fur clothing began getting so much media attention that wearing fur became a no-no. Animal rights organizations objected to the manner by which the garment was farmed; they objected to the killing of animals for the sake of fashion. Some animal activists even went as far as throwing red paint on fur coats worn by women in public. Until the present day, fur farming is still being debated on. But nevertheless, fur fashion was (and to a certain extent still is) a part of fashion history - as are the vintage ads featuring the controversial clothing material. Besides, Shelley looked really glam in this particular ad.

a closeup of Shelley