Sunday, July 30, 2023

Fragrance Coup

Shelley in a promo pic for Charlie, 1977

Shelley was THE quintessential Charlie Girl and appeared in many, many ads for the brand. In 1977, she appeared in a newspaper ad for Charlie called "A Great Triumph For You... Charlie's Fragrance Coup." It was a promo for Charlie's extra special dividend called Charlie's Fragrance Coup, a gift pack which contained the Charlie Body Silk Foambath, the Charlie Fragrance Bath Soap, the Charlie Body Silk Lotion and the Charlie perfume Spray. It was available for just $4.75 for any $5.00 or more purchase from the Charlie Fragrance Collection. Of course, Shelley appeared in the ad, Charlie Girl gorgeous as always.

Shelley in a newspaper ad
for Charlie perfume and cosmetics, 1977