Saturday, September 6, 2025

Sew The New Headliners 2

a closeup of Shelley from a pic used
in a spread for Simplicity Fashion News,
February 1970

Simplicity Fashion News was a monthly pamphlet Simplicity came out with to showcase their latest patterns. The Simplicity Pattern Company had been manufacturing sewing patterns since 1927 and had allowed fashionistas on a budget and sewing aficionados to create clothes in a reliable manner. Aside from the pamphlets, they came out with books, magazines and pattern packages. Shelley appeared on the pages of Simplicity Fashion News, on their February 1970 issue. In the spread called "Sew The New Headliners," she modeled outfits enhanced with "touches of peasantry." She modeled pattern number 9225 - which could either be a mini-dress or an overblouse and pants set. The mini-dress was gathered to yoke, had a lowered square neckline, and had short set-in sleeves. It could be trimmed with embroidered braid or ribbon... or made with elastic casings in the sleeves. It could also be worn with a purchased belt. The same dress could be shortened and turned into a blouse... by which a pair of matching pants with elastic waistline casing could be made. Shelley wore both versions and looked absolutely adorable in them. (For more, check out: Sew The New Headliners 1 and Touches of Peasantry)

Shelley in a pic used in a spread
for Simplicity Fashion News,
February 1970